Hi, I’m Sebastian.

Your fractional AI lead

Know AI could help?
But don’t know where to start, don’t have the time, or don’t have an AI team.

I find where AI can make the biggest difference in your business. Then I build the systems to make it happen.

Explore working together
Sebastian Jorna working with a team
Sebastian Jorna Technical founder & CEO

Founder to founder

I’m a technical
founder and CEO.
I solved those bottlenecks.

Automating my 100k+ user startup freed up time. Now I spend a few hours a week helping a handful of business owners put AI to work.

More about me

Working with me

Your fractional AI lead.
A few hours a week.

I look at how your teams work, find the highest-value opportunities, and turn them into working systems.

Limited availability · A few partners at a time

The roadmap. And someone who can build it.

Practical places to start

Where I can help.

Across your business. Inside your product.
Choose a card for concrete examples.

Marketing

Reach the right customers.

See examples

Sales

Move the right deals forward.

See examples

Admin

Give your team time back.

See examples

Product

Build a more useful product.

See examples

Engineering

Get ideas into customers’ hands.

See examples

Support

Help customers get unstuck.

See examples

Before you get in touch

Good questions.

Who is this for?

Founders, CEOs, and business owners with real customers and an established business. You know AI could help, but want an experienced person to find the right starting point and do the work with you.

What does working together look like?

An ongoing monthly engagement, with a few focused hours a week. I check in with you every two weeks, build or guide your team between calls, and keep priorities and results in one shared place. As each system goes live, I help your team use it and move on to the next worthwhile opportunity.

What happens first?

Tell me about your business through the short intake. I review it personally. If there’s a fit, I’ll reach out to arrange a call about your priorities and how I can help. The engagement starts with discovery across your teams and a prioritized opportunity map.

Will you actually build it?

Yes. I can build the agents, connect your tools, and implement the systems myself—or direct your own team. Either way, I stay involved through implementation and train your team to run and extend the work.

What if I don’t know where to start?

You don’t need a technical brief. Start with what you want to achieve and what keeps getting in the way. I’ll help you figure out whether the answer is AI, a simpler process, or a different use of the tools you already have.

Can you work on our product, too?

Yes. Beyond internal operations, I can help make your product more useful with AI: better onboarding, answers grounded in your data, or helping users take action inside the product. I start with the outcome your customer needs.

How much does it cost?

It’s a monthly engagement. The fee depends on the implementation time and scope. I agree the fee, priorities, and terms with you before work begins, then review the value with you throughout.

Sebastian Jorna
Your fractional AI lead

Know AI could do more?
Tell me about your business.

If there’s a fit, I’ll reach out to arrange a call about your priorities and how I can help.

Explore working together

I read every introduction personally.